Idris Elba and Slick Rick have joined forces for the release of a striking new single, “Badman Generation,” which dropped on Friday, September 19. The track was released through 7Wallace Music, Elba’s London-based label, under exclusive license to Mass Appeal. Founded in 2015, 7Wallace continues to serve as a platform for innovative and boundary-pushing projects.

With “Badman Generation”, the two UK-born creatives have delivered a bold extension of the “Victory” visual album. “Badman Generation” is described as both a provocative anthem and a signal of what lies ahead, fusing Slick Rick’s legendary hip-hop storytelling with Elba’s multifaceted artistry. The release will also be available as a limited-edition 45 RPM record, adding a collectible dimension to the project.

The accompanying music video, filmed on the historic Electric Avenue in South London—Slick Rick’s childhood neighborhood—offers a cinematic tribute to cultural identity and forward-thinking artistry.